Find a good reliable accountant, preferably
someone who can offer personal service and advice, we have found
that often the smaller accountancy firms can offer more personal service, but be careful!
Make sure its not an accountancy that specialises in wages tax
returns, they are great for PAY tax but not business tax issues or setting up a business.
While this might sound a bit odd to do first,
remember the phone number you provide on all of your
registrations will be you current phone, and if you are
going to have a deticated phone line, mobile or 1300 number
then you would be better off having that prior to registering.
We recommend a 1300 as they are relativly cheap to have and can
be diverted to any phone at any time of the day.
Same as with the phone, your email address will be used for
Recommendation: we recommend using Gmail as it can be setup to handle multiple incoming
email address's, you can use gmail with your own email address as
the sender, and its one of the best email systems out there that
will grow with your business as needed.
Business Registration (not a company)
Register your ABN
Once you have your ABN you can register your business name and associate
it to your ABNBusiness Plan
Start a checklist of to do's,
include things from this as required and consider things like suppliers,
pricing, delivery, stock holding etc.
Register a Website Domain Name
We recommend using www.netregistry.com.au as they are
one of the cheapest and easy to use, many web developers
can do this for you, however we suggest you do it yourself,
this way you will always be in control of your name.
Considerations: when registering a domain name, try and get a
combination of your business name and the service you provide.
This will help with Search engine optimisation, but at the same
time make sure you will be able to give you domain name to someone
verbally without needing to write it down.
Get a Website and Logo
Important - do not use the self make websites, while these can look very
nice, they do not rank in google. You are far better off finding a good
web developer that will help you setup your business and is available
when you need them. Don't forget if you business gets busy you will not
have the time to manage it yourself.
Most development firms will
handle more than just your website, so consider this when looking
around, you should have a one stop shop for Graphics, logos, business
We recommend www.datandesigns.com.au
You should consider setting up a system from early on, that is
not to say you need to buy the dearest one, just a system that will
grow with your business and handle what you need today with the
limited amount of fuss.
a system like www.systinct.com.au
Try and get as much done today as you can, because any small
business operator will tell you, time is short
when you run your own business. the more you can
do now, the easier later, and try not to put
Stationery and Business Cards
Most web developers can do your graphics and business card
template or put you onto the right track, so once you have
your phone, email and logo sorted its time to order your
business cards. We recommend Vista print, this is because
you can order when you need to without having to go to
someone else, and they are very cost effective. User your
business card template or logo to get this done.
may also want to consider stationery depending on your
There are quite a few different ways to market these days,
however we recommend social media marketing, this has
proven to be highly successful where you spend money
only on people who will meet your demographics. You
also only pay for a result. Gumtree is also a great
alternative depending on your business.
will need help with graphics here and hopefully you
have used a web developer like us so your graphics will
be provided for you as part of the setup.
example is Facebook marketing that allows you to specifically
target people by Age, Area and Interests.
A $30 7 day
campaign can get things going for you from the start with
a limited spend, then use the results to help streamline
your target audience. The better marketing companies
will give you statistics and information on how its all
going. Don't be in the dark about this, make sure you
know what is being done for you and the results.
Quite simply get on it, you should have a
Facebook business page at the very least and be posting
to it regularly.
Do this as soon as possible as
history in Social Media is important.
You can get
businesses like dataNdesigns to post for you daily, rates
start from $20 per week for 5 day posting which is a combination
of your products and general interest stories related to your
business and or product.
Get into a routine!
This is very important, set yourself up
so that first thing and last thing everyday you
check your email, messages, etc.
help you in the long run and make sure nothing is
Keep the Customers Happy
There is no second place with this, if you make your
clients happy they "may" recommend you, but if you
make them unhappy, they will defiantly tell
Be smart, the customer
is always right, even when they are not.
Good luck, and don't forget, if you don't know
where to start, businesses like datandesigns
can help you with the entire process.